FRENCH side St Etienne have announced their latest signing with a hilarious video.
The Ligue 1 outfit have always been known for their tongue-in-cheek humour.
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St Etienne have announced the signing of Timothee Kolodziejczak in hilarious fashion
But the arrival of defender Timothee Kolodziejczak saw them step things up a notch.
Admittedly a mouthful to pronounce, St Etienne decided to play on his lengthy surname by making an announcement video showing someone enjoying a game of Scrabble.
The footage shows more and more letters being accumulated on the board.
Until later it cleverly spells out ‘K-O-L-O-D-Z-I-E-J-C-Z-A-K’.
The French side made the announcement with a game of Scrabble
The 26-year-old left-back has joined on a season-long loan deal from Mexican side Tigres.
Kolodziejczak will then be able to join the French side for just £4.5million next summer.
He has previously played for the likes of Lyon, Nice and Sevilla but is now looking forward to his latest switch.
Kolodziejczak said: “I am very happy to sign at St Etienne and train with this group. It is a big club and I hope to write a new page with a team that counts on the support of an extraordinary crowd.”
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The video starts with a man enjoying the classic board game
The clip continues until the words on the board spell out his name
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