British billionaire Alki David is spying the naming rights of Barcelona‘s Nou Camp stadium.
Barca revealed this week that it will sell the naming rights for the first time in the ground’s 63-year history and donate the proceeds to fund ‘research projects and the worldwide fight against the coronavirus pandemic’, reports the Daily Mail.
And David, who is worth around £2.6billion and is the heir to the plants which bottle Coca-Cola, feels better positioned to secure a deal than corporate rivals who are struggling in the challenging economic climate.
“This is an opportunity that I am bullish about. It is an historic moment in the history of sport and it fits well with my current plans,” said David, who was born in Nigeria but holds a British passport.
“Contact was opened at the start of the week and I am quietly confident the deal will be secured.”
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